Estrategias y Marketing de museos /Neil Kotler (Registro nro. 11107)
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| fixed length control field | 00894nam a2200241i 44500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220727155924.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220727b |||||||| |||| 00| 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-84-344-6627-9 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | Español |
| Transcribing agency | Biblioteca URACCAN Bilwi |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 650.835 K874 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Neil |
| 9 (RLIN) | 31757 |
| 245 10 - TITLE STATEMENT | |
| Title | Estrategias y Marketing de museos /Neil Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2a ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | España : Ariel, S.A |
| Date of publication, distribution, etc. | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 448p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye índice y bibliografía |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1.Museos ante el reto del siglo XXI 2.Planificacion estrategica de museos 3.Estrategias y herramientas para el desarrollo |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Este libro se trata sobre las estrategias de marketing que se aplica en los museos |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Col. Admon |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 1.HETEROGENIO MUNDO DE LOS MUSEOS 2.COMPRENDER LOS PUBLICO DEL MUSEO 3.FIGURAS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Biblioteca URACCAN, Bilwi | Biblioteca URACCAN, Bilwi | 27.07.2022 | 37486 | 27.07.2022 | 27.07.2022 | Libros |