Administración y estrategias de precios / Carlos Raúl Sánchez Sánchez (Registro nro. 23221)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01186nam a2200241i 44500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240219165113.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220727b |||||||| |||| 00| 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-607-15-0823-2 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | Español |
| Transcribing agency | Biblioteca Nueva Guinea |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 Sa551 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 Sa551 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sánchez Sánchez, Carlos Raúl |
| 9 (RLIN) | 31735 |
| 245 10 - TITLE STATEMENT | |
| Title | Administración y estrategias de precios / Carlos Raúl Sánchez Sánchez |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México : McGraw Hill |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 182 P. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye: bibliografía, imagen, índice onomástico |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | El precio en el marketing; el precio; análisis de los costos en la fijación de precio; análisis financiero de la fijación de precios; creación y estimación de valor; análisis de la demanda en la fijación de precios; análisis de la competencia en la fijación; fijación del precio según el ciclo de vida del producto; establecimiento del precio en una organización de servicios; fijación de precios internacionales. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Col. Admon |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 1. ADMINISTRACIÓN 2. MERCADEO 3. VENTAS - DIRECCIÓN Y ADMINISTRACIÓN |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Disponible | Administración de Empresas | Biblioteca URACCAN, Nueva Guinea | Biblioteca URACCAN, Nueva Guinea | Staff Office | 26.07.2022 | 9173 | 9173C1 | 9786071508232 | 27.07.2022 | C1 | 27.07.2022 | Libros |