Guía de mercadeo para el administrador de agronegocios / Guillermo Guerra Espinel, Alfredo Aguilar Valdés (Registro nro. 25601)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01289nam a2200265i 44500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220228174349.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220228b |||||||| |||| 00| 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 968-18-4683-4 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | Español |
| Transcribing agency | Biblioteca URACCAN Siuna, Las Minas |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.9 G9341 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.9 G9341 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Guerra Espinel, Guillermo |
| 9 (RLIN) | 24763 |
| 245 10 - TITLE STATEMENT | |
| Title | Guía de mercadeo para el administrador de agronegocios / Guillermo Guerra Espinel, Alfredo Aguilar Valdés |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México : Limusa |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 105 P. |
| 500 ## - GENERAL NOTE | |
| General note | Incluye prólogo |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Incluye bibliografía |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Conceptos básicos: la empresa agropecuaria y el sistema de producción, mercadeo-comercialización, marketing, funciones y utilidades de mercadeo, canales, costos y márgenes de mercadeo, análisis del mercadeo; estructura del mercado, determinación del precio; decisiones de mercadeo; la planificación del mercadeo en la empresa agropecuaria; la investigación de mercados. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Col. Agro |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 1. AGROFORESTAL 2. ADMINISTRACIÓN AGRÍCOLA 3. INVESTIGACIÓN AGRÍCOLA-ADMINISTRACIÓN 4. EMPRESAS AGROPECUARIAS 5. GRANJAS-ADMINISTRACIÓN |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Aguilar Valdés, Alfredo, autor |
| 9 (RLIN) | 24764 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Disponible | Agroforestal | Biblioteca URACCAN, Siuna Las Minas | Biblioteca URACCAN, Siuna Las Minas | Staff Office | 28.02.2022 | 1630 | 1630C1 | 9681846834 | 28.02.2022 | C1 | Libros | ||||
| Disponible | Agroforestal | Biblioteca URACCAN, Siuna Las Minas | Biblioteca URACCAN, Siuna Las Minas | Staff Office | 28.02.2022 | 1631 | 1631C2 | 28.02.2022 | C2 | Libros |