Entrada Topical Term

Número de registros utilizados en: 1

001 - CONTROL NUMBER

• control field: 48808

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20230825175548.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 230825|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: 1. ADMINISTRATION-DISTRIBUTION-MARKETING 2. EFFECTIVE MARKETING 3. INDUSTRIAL ADMINISTRATION-COMMERCE 4. ADMINISTRATION

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)38846: Zikmund, William G. [et.al] 48799, Instructor's manual to accompany effcetive marketng creating and keeping customers / William G. Zikmund, Michael d´Amico, 1995