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Entrada Topical Term
Número de registros utilizados en: 1
001 - CONTROL NUMBER
- control field: 48824
003 - CONTROL NUMBER IDENTIFIER
- control field: OSt
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20230825231958.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 230825|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: OSt
- Transcribing agency: OSt
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: 1. ADMINISTRATION-DISTRIBUTION-MARKETING 2. EFFECTIVE CUSTOMER MARKETING 3. INDUSTRIAL-COMMERCE ADMINISTRATION 4. ADMINISTRATION
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (OSt)38847: Zikmund, William G. [et.al] 48799, Effective marketing creating and keeping customers, annotated instructor´s edition / William G. Zikmund, Michael dÁmico, 1995